/ABOUT
/ABOUT


KASEY
KASEY
KASEY
LIN
LIN
LIN
I’m Kasey Lin — a designer with a background in architecture, now shaping thoughtful digital experiences that balance creativity, usability, and impact.
I’m Kasey Lin — a designer with a background in architecture, now shaping thoughtful digital experiences that balance creativity, usability, and impact.
SCROLL
SCROLL
ARCHITECTURE TURNED UX/UI DESIGNER
ARCHITECTURE TURNED
UX/UI DESIGNER
From a creative childhood where I transformed my walls into personal canvases, my passion for making and visual storytelling naturally evolved into an academic journey in Architecture. I saw it as a path to nurture my imagination and build meaningful spaces.
…but it wasn’t until I encountered challenges with CAD softwares—coupled with the disruptions of COVID-19—that I began to feel the technical side of architecture was limiting my creativity. It was during these uncertain times that I took an elective in UX/UI, and something clicked. I became fascinated by the science and psychology behind how people interact with spaces and systems.
That discovery opened a new path. In UX, I found the perfect balance between creativity, strategy, and user empathy—allowing me to design digital experiences that are not only functional but also deeply human-centred.
From a creative childhood where I transformed my walls into personal canvases, my passion for making and visual storytelling naturally evolved into an academic journey in Architecture. I saw it as a path to nurture my imagination and build meaningful spaces.
…but it wasn’t until I encountered challenges with CAD softwares—coupled with the disruptions of COVID-19—that I began to feel the technical side of architecture was limiting my creativity. It was during these uncertain times that I took an elective in UX/UI, and something clicked. I became fascinated by the science and psychology behind how people interact with spaces and systems.
That discovery opened a new path. In UX, I found the perfect balance between creativity, strategy, and user empathy—allowing me to design digital experiences that are not only functional but also deeply human-centred.
From a creative childhood where I transformed my walls into personal canvases, my passion for making and visual storytelling naturally evolved into an academic journey in Architecture. I saw it as a path to nurture my imagination and build meaningful spaces.
…but it wasn’t until I encountered challenges with CAD softwares—coupled with the disruptions of COVID-19—that I began to feel the technical side of architecture was limiting my creativity. It was during these uncertain times that I took an elective in UX/UI, and something clicked. I became fascinated by the science and psychology behind how people interact with spaces and systems.
That discovery opened a new path. In UX, I found the perfect balance between creativity, strategy, and user empathy—allowing me to design digital experiences that are not only functional but also deeply human-centred.
1.5+
Design Experience
1.5+
Design Experience
1.5+
Design Experience
10+
Projects Completed
10+
Projects Completed
10+
Projects Completed
10+
Satisfied Clients
10+
Satisfied Clients
10+
Satisfied Clients
Product Designer
Product Designer
Product Designer
Occubuy - Homeownership App
Occubuy - Homeownership App
Occubuy - Homeownership App
July 2024 - Jan 2025
July 2024 - Jan 2025
Worked on rebranding and UX/UI redesign for a platform transforming homeownership—boosting app downloads by 3,000+ and reinforcing brand recognition.
Worked on rebranding and UX/UI redesign for a platform transforming homeownership—boosting app downloads by 3,000+ and reinforcing brand recognition.
Worked on rebranding and UX/UI redesign for a platform transforming homeownership—boosting app downloads by 3,000+ and reinforcing brand recognition.
UX Consultant
UX Consultant
UX Consultant
Australian Red Cross: Lifeblood
Australian Red Cross: Lifeblood
Australian Red Cross: Lifeblood
July 2023 - August 2023
July 2023 - August 2023
July 2023 - August 2023
Led a team to design a system that centralised key metrics, using research, workshops, rapid prototyping, and close collaboration with stakeholders and developers
Led a team to design a system that centralised key metrics, using research, workshops, rapid prototyping, and close collaboration with stakeholders and developers
Led a team to design a system that centralised key metrics, using research, workshops, rapid prototyping, and close collaboration with stakeholders and developers
UX/UI Designer
UX/UI Designer
UX/UI Designer
H2x Engineering
H2x Engineering
H2x Engineering
Nov 2023 - April 2024
Nov 2023 - April 2024
Nov 2023 - April 2024
Sole designer for a construction HVAC platform, I improved UX, 10+ UI redesign, feature launch and provided a scalable design system.
Sole designer for a construction HVAC platform, I improved UX, 10+ UI redesign, feature launch and provided a scalable design system.
UX Designer Apprentice
UX Designer Apprentice
UX Designer Apprentice
General Assembly
General Assembly
General Assembly
May 2023 - August 2023
May 2023 - August 2023
May 2023 - August 2023
Completed a 3-month full-time UX design course, gaining hands-on experience in user research, information architecture, and interaction design.
Completed a 3-month full-time UX design course, gaining hands-on experience in user research, information architecture, and interaction design.
UX Design
UX Design
UI Design
UI Design
Product Design
Product Design
Design Sprint
Design Sprint
Interaction Design
Interaction Design
Storytelling
Storytelling
Usability Testing
Usability Testing
UX Research
UX Research
User Interviews
User Interviews
Rapid Prototyping
Rapid Prototyping
No-Code
No-Code













BEYOND WORK
You'll find me discovering new foods, visiting art galleries, and watching films—always seeking my own downtime.
You'll find me discovering new foods, visiting art galleries, and watching films—always seeking my own downtime.
You'll find me discovering new foods, visiting art galleries, and watching films—always seeking my own downtime.





